Our Fabric
Westomoreland Fabric Office
LA office animals
Erlend Wilhelmsen
Sara Apelkvist
Ryan Nash
Clayton Kjos
Paulynn Cue
New York Office
Matt Gifford
Mike Bowie
Sunny Los Angeles Drive to Work
Our Fabric
Featured Work
30 Days On The Road
Fabric is producing this with Neil Feineman, who is chasing two of the top DJ's in the world, Sasha & Digweed, around North America on their 2008 tour. Fabric developed the concept, brand identity, and built the site, including a video player and the back-end administrative system, in less than two months. Get on board!
Services: Everything!
Porsche Cayenne GTS
Agency: Carmichael Lynch | site
What: Countdown-site
Porsche's agency, Carmichael Lynch, hired Fabric to develop this countdown site for the new Cayenne GTS. Based on the design concept of Fantasy Interactive, and the creative direction of CL, Fabric developed the site in Flash, adding the Widgets, and animation to bring the concept to life. This project was completed in less than three weeks.
Services: Flash Animation/Development, Interactive Design, Widget Design.
The Lovaas Institute
Early Intervention Autism Treatment Provider | www.lovaas.com
What: Digital Strategy
Fabric developed a fresh marketing strategy complete with messaging and re-positioning to strengthen the Lovaas brand. Interactive solutions included a new Brand Identity, a new Website, and "Meeting Point," an e-mail newsletter. The new site architecture was designed to increase engagement and online interaction with prospects.
Services: Digital Strategy, Brand Identity, User Experience Design, Visual Design, HTML, Database SQL/PHP.
Kindle
Social Media | www.kindlejoy.com
What: Web Product Development
Simplicity drives the Kindle experience. The home page instantly tells you what Kindle is all about. The world-map displays real-time activity on the site saying, "you'll find many people like you here." The visual ID is low key – allowing users to set the tone. This site is in BETA.
Services: Concept Development, User Experience Design, Brand Identity, Visual Design, HTML.
Rewire Project
Personal Development | www.rewireproject.com
What: Brand Identity / Website
The "Rewire Project" name came as a result of Fabric's tried-and-tested naming methodology. Rewire is not for everyone – and the creative concept was anchored in that notion. The visual identity emphasizes the holistic core of the Rewire Brand. When you engage with Rewire, there's always another challenge for you. The Website focuses of the stories of Rewired people – those on track for lifelong change – who are "those few of many."
Services: Naming, Creative Concept, Brand Identity & Logo, Website.
PQ Media
Media Research Firm | www.pqmedia.com
What: Branding, Website, E-commerce
The distinctive brand identity and logo appeal to the target audience and reinforces the company's focus on speed and custom delivery. The site architecture was designed to withstand the inevitable changes that come with fast growth. Last, but not least, the Admin tools runs e-commerce for syndicated reports, a content management of media section, and lead generation. Hosting, e-mail, and spam management? We did it all.
Services: Digital Strategy, Brand Identity, User Experience Design, Visual Design, HTML, Database SQL/PHP.
