MyDJ

Client: MusicIP

MusicIP needed some User Experience Design and a new Interface for their hot new product: MyDJ. We got busy and pushed out a new interface design in weeks. This is a really cool product from a great group of people.

Services:

User Experience Design, Interface, HTML/CSS.


30 Days On The Road

Second Edition: Sigur Ros

www.30daysontheroad.com

In the first edition, we went throughout North America with legendary DJs. This time around, we followed Sigur Rós, the Icelandic band, across the US and Canada in their sold-out tour. This time around, however, we visited old friends who had something to say about the state of the nation. Furthermore, this trip was done exclusively on trains (and connecting buses) so that there was virtually no carbon imprint from the tour.

Services:

Creative, Brand ID, Content, UX/UI Design, Programming, Social Media Campaign... you name it.


Tampax/ELLE Girl

Client: Hachette Filipacchi Media

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Developed back-to-school Flash game for ELLEGirl. Ryan, Fabric's Producer, used the game to determine that he's a "rocker girl!"

Services:

Interactive design, Flash Animation/Development.


JC Penney

Client: JC Penney | For: ELLE/Hachette Filipacchi Media

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Designed and launched game for JC Penney's back-to-school campaign. More than 100,000 registrations in less than 45 days. Continues to work with brand to develop engaging games and interactive experiences.

Services:

Creative, Design Illustrations, Interactive design, Flash Animation/Development.


Porsche Cayenne GTS

Agency: Carmichael Lynch  |  What: Countdown-site

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Porsche's agency, Carmichael Lynch, hired Fabric to develop this countdown site for the new Cayenne GTS. Based on the design concept of Fantasy Interactive, and the creative direction of CL, Fabric developed the site in Flash, adding the Widgets, and animation to bring the concept to life. This project was completed in less than three weeks.

Services:

Flash Animation/Development, Interactive Design, Widget Design.


iChange

Start Up | www.ichange.com (early Beta)

Fabric developed the initial prototype for this start-up to test the original concept with real people. The prototype allowed the team to gather feedback from the Alpha testers and identify strengths and weaknesses with the original concept. Together with the iChange founders, our product innovations team refined the brand idea and expanded the vision into an innovative user-centric model. The new product definition became the foundation for what is now iChange.

Full disclosure: The iChange internal team designed the current version of this product.

Services:

Prototype Development, Ideation, Product Design


Policymap

What: User Experience Design ++

www.policymap.com

When Policymap came knocking in February, we were quick to jump on-board. This was a cool product, but it really needed Fabric's user experience and design magic. In the weeks prior to launch, our design team delivered the new interface and a content management system to manage landing pages for the marketing campaign. Want to know the crime stats in your neighborhood? Check it out.

Services:

User Experience, User Interface Design, HTML, Flex, Flash, SEO.


The Lovaas Institute

Early Intervention Autism Treatment Provider

What: Digital Strategy +++  |  www.lovaas.com

We really started from scratch on this one. Our team did all the work on the digital strategy, brand ID, Website, and Blog. In less than two years, we doubled the average monthly visitor numbers and build a strong e-mail list. Right now, we're working on a new top-secret product to be released in October.

Services:

Digital Strategy, Brand Identity, User Experience Design, Visual Design, HTML, Database SQL/PHP.


The Rewire Project

Personal Development  |  What: Brand Identity

www.rewireproject.com

Our creative team took our naming methodology for a spin and came up with "The Rewire Project" – the perfect name for this Santa Monica upstart. The Brand ID emphasizes the holistic core of the Rewire Brand: "For those on track for lifelong change – there's always another challenge ahead." Rewire is not for everyone. Is it for you?

Services:

Naming, Brand ID, Logo Mark.


Kelloggs

Agency: StarCom  |  What: Flash Game

Play

StarCom hired Fabric to develop this Flash Game for Kelloggs Fruitloops campaign. From storyboards and a few design assets, we got it all together in a few weeks. See if you can beat Ryan's 1400 score

Services:

Flash Animation/Development


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