Why simple is hard for agencies

by Erlend on February 13th, 2009

We live in a complex world - it can't be that simple!

“Educated” people want to show off

It's much more fun to make complex stuff

If it's too simple - you'll think we didn't work hard on it

You can't bill much for simple

And, my personal favorite: Simple is not simple.

When was the last time you made something simple?

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One Response to “Why simple is hard for agencies”

  1. The Business Creative » Fabric Interactive - Social media threads » Blog Archive » Why simple is hard for agencies Says:

    [...] I’ve been poking around for research for a couple articles, I came across the folks at Fabric Interactive, and within a two clicks, it was clear how much “simple” is a part of their thing. I [...]

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