Fabric hiring Marketing Lead

Screw the recession. We're hiring. Here's the job posting:

Fabric Interactive is looking for a passionate internet marketer with two-three years of experience with social media, interactive, search, and/or advertising. This a unique opportunity to play a leading role in developing strategies and programs to drive measurable marketing results for our clients.

You must be a social media fanatic with high energy and deep curiosity about the interactive field. You’ll need to have great analytical skills and be a superb team player. We're looking for someone who understands that this is not a regular pit-stop gig before you go on to big agencies. We want an entrepreneurial mind and independent thinker with a desire to take this opportunity and run with it.

Your objectives

• Develop marketing services business unit
• Increase marketing services revenue and improve profitability
• Develop product launch marketing programs
• Position company as a leader in social media marketing services in Los Angeles

Responsibilities

• Analyze existing marketing services for Fabric clients
• Develop and propose new marketing programs
• Develop online marketing strategy for clients
• Work with clients to identify the most appropriate blogs and social media
• Establish relationship with key bloggers in industry verticals
• Monitor social networks for specific clients and verticals
• Leverage social networks to build affinity with product or brand
• Leverage video sharing sites to advance a client’s message
• Conduct online research to identify Web sites and online influencers for outreach
• Conduct one-to-one outreach to site editors, writers, and other influencers
• Develop and manage online strategic partnerships for client projects
• Concept and manage paid placement opportunities, including sponsorships and search engine and banner advertising (organic and paid search engine marketing)
• Proactively introduce new ideas to improve Fabric’s offerings
• Improve effectiveness of marketing services cross all clients
• Maximize service growth from existing marketing services client base
• Propose and execute Fabric marketing program to attract new business
• Build social media marketing team

Qualifications

• Minimum of two years of experience in a similar role at an interactive, public relations, or advertising agency; or equivalent transferable experience
• Strong understanding and past/active use of search engines, discussion boards, blogs, video sharing sites, etc.
• Excellent written and verbal communication skills (strong copy/editorial writer a plus)
• Able to build strong relationships with clients
• The ability to define solutions that will generate measurable results for clients
• Ability to develop solutions that integrate performance metrics and analysis
• High standards for quality and professional integrity

Come on. Let's do this!

Tags: fabric, marketing, social